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News - Cleary Jewelers Shines Again: A New Chapter on Mohawk Trail

Business Strategy

Cleary Jewelers Shines Again: A New Chapter on Mohawk Trail

by Lilit April 24, 2026

After four months of anticipation, Cleary Jewelers is set to reopen its doors at a new location on the Mohawk Trail in Greenfield, showcasing a remarkable blend of historical charm and modern convenience. Owner Kerry Semaski, brimming with excitement, has meticulously created an inviting atmosphere, highlighting the store’s 98-year legacy. Refreshing the historic feel, she has preserved key elements from the previous location, including vintage display cases and significant memorabilia that reflect the store's enduring heritage. The move from the former Wilson’s Department Store was not just a physical transition, but a resolution to a long-standing legal dispute with MassDevelopment and other stakeholders. MassDevelopment's plans to transform the old building into a mixed-use space prompted Cleary Jewelers to relocate. Now, settled into its 1,500 square foot venue, the store offers a spacious and welcoming environment for its patrons. Emphasizing personal customer service, Semaski highlights the advantages of physical shopping over online purchases, allowing customers to 'touch and feel' the jewelry, appreciate craftsmanship up close, and receive expert guidance in their purchases. Echoing the sentiment that 'it's so much more than jewelry,' the store aims to provide an unparalleled shopping experience. Among the first to visit the new location were Dennis and Dan Cleary, descendants of founder James Cleary. Impressed by the homage to their family legacy, they appreciated how the traditions and spirit of the original store have been seamlessly integrated into the new setting. The official reopening not only marks the culmination of months of dedication and community support but also signifies a new beginning. With extended operating hours and an expanded catalog, the store is ready to cater to both long-time patrons and new visitors. Semaski humorously quips that the journey involved heavy lifting, both metaphorically and literally, assuring that the current location is 'permanent' due to the colossal task of moving the large safe. As an institution that has weathered decades, Cleary Jewelers is positioned to create new memories for the community while upholding the legacy it has cherished since 1928. The reopening signals not just a continuation, but an evolution, where cherished history meets the excitement of new possibilities.

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